"Now" isn't just about the present moment; "now" is also a unit of time. Likewise, "story" isn't just a collection of past events but a sequence of happenings at the heart of a narrative. Perhaps this should be called "Stor-AI", given the impact Artificial Intelligence is having on our lives. However, AI is not the only innovation rapidly reshaping the world as we know it. Social media, the Metaverse, and, above all, various forms of entertainment—video games in particular—are playing a crucial role.The main goal of this talk is to offer the audience a vision of our connected, technological, interactive, and human-centered world, focusing on key innovations and their positive and negative impacts on our lives. To achieve this, we will explore Edutainment and other methodologies, revealing how contemporary society is fighting—almost like in a video game—to reclaim control over its own life. We will also provide essential guidelines on how to choose the right allies and tools to win this challenge. Nerd, creativo e umanista digitale, è un appassionato promotore del rispetto reciproco e del valore del capitale umano. Con oltre dieci anni di esperienza in formazione, consulenza e design per Edutainment, Gamification, Media, IT e UX, è diventato una figura di riferimento per l’“Edutainment” sui social. Ha progettato il primo corso di laurea in Videogiochi e Animazione riconosciuto in Italia e a Malta, collaborato con più di 30 Università e guidato oltre 200 progetti, costruendo una rete vasta e dinamica di professionisti. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx