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Why You Should Do Your Own PR  | Juliet Fallowfield | TEDxWoodLaneWomen

Join Juliet Fallowfield as she shares why you are your own best storyteller, encouraging people to embrace their unique stories despite the fear of public speaking. She highlights the power of personal storytelling in creating relatable connections and making lasting impressions. By owning and sharing your story, you can build confidence, strengthen communication, and resonate with your audience in ways no one else can. Juliet enables business owners to master their PR & podcasting in-house negating the need for an agency. Determined to change the perception of PR, Juliet decided 2020 was the year to go under her own brand following twenty years' communications experience with the world’s leading luxury brands including Burberry, CHANEL, De Beers Jewellers and Shangri-La Hotels. Recognising her problem-solving nature could be better satisfied by working with developing businesses, she founded the now B Corp-certified communications consultancy Fallow, Field & Mason. Having adapted and grown global communication departments in London, Sydney and New York, she has a proven global press network and record of success. She is also the host of the entrepreneurial podcast ‘How To Start Up’ by FF&M. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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