Skip to main content
Chicago Employee homeVideos home
View Video

The Power of Perception | Adam Cooper | TEDxBryantU

Adam Cooper explores using a different king of mindset to explore the challenges of tomorrows future. Adam is an experienced professional in digital marketing and entrepreneurship. As the CEO and Founder of Raddl, he has been leveraging AI and honest consumer reviews to reshape how products are bought and sold, focusing on zero-party data collection and review seeding since 2020. He is also currently serving as an adjunct professor in the Department of Entrepreneurship at Bryant University, where he shares his wealth of knowledge with aspiring entrepreneurs. Adam has previously held leadership roles in digital marketing at CYBEX and Stone Temple Consulting, where he led content strategies and digital campaigns for large clients, including eBay and The Home Depot. His career has been marked by a strong strategic vision and a successful track record of managing large-scale projects and building relationships with key stakeholders. Before venturing into entrepreneurship, Adam worked with Hasbro as a Global Brand Marketing Producer, managing cross-functional teams and overseeing the execution of global marketing campaigns for iconic brands like Transformers, Marvel, and Star Wars. His expertise in project management, budgeting, and creative content development helped bring numerous projects to fruition. Adam's accomplishments also include leading the development of CYBEX's first e-commerce platform and managing consumer review platforms like Bazaarvoice and Amazon Vine. Throughout his career, Adam has demonstrated a commitment to driving innovation and growth, whether in the corporate world or through his entrepreneurial endeavors. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

More from TED

1-6 of 50
Loading