In a world driven by fast consumption and digital noise, Romina Biamino envisions a different path—one where marketing is rooted in human connection, sustainability, and well-being. In her TEDxCalle Aldama talk, Nueva Era Holística, she challenges traditional marketing models and introduces a strategy that aligns with mental health, ecological responsibility, and conscious consumerism. By shifting the focus from mere transactions to meaningful interactions, Romina invites us to rethink the way we buy, sell, and connect—proving that businesses thrive when they nurture both people and the planet. Romina Biamino is a passionate marketing consultant specializing in wellness and human development projects. As the founder of LaMachi, a holistic marketing agency, her extensive experience in sales, marketing, event planning, public relations, and hospitality management provides her with a deep understanding of the business world.Romina’s mission is to help brands and projects uncover their purpose, make a meaningful impact, and build authentic identities. Certified in yoga, meditation, and alternative therapies, she integrates wellness insights into all her projects, recognizing the positive impact of health and well-being on people’s lives.Her unique blend of marketing expertise and wellness passion makes Romina a market leader, dedicated to helping her clients reach their fullest potential. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
More from TED
- 8:50Refining Africa’s Digital Future: The Power of Data | Daere Akobo | TEDxMambillaStIn this talk, Daere Akobo challenges the conventional perspective on data, emphasizing its potential to revolutionize industries, economies, and societies. By drawing parallels between refineries and digital transformation, Daere explores how a shift in mindset can unlock Africa’s economic future – highlighting the need to own our data, build structured systems, drive interconnectivity, and establish a vision to create a sustainable digital economy in Africa. Daere Akobo is an Entrepreneur, Business Mentor, and Philanthropist. He is the CEO of AKD Digital Solutions Ltd and the Group CEO of an international business conglomerate. With over 25 years of experience in the oil and gas sector, his business focus has since diversified beyond Oil and Gas to encompass a variety of industries with growth potential, including power, water, and process technology, e-commerce, telecommunications, and information technology.He is a Fellow of the Chartered Institute of Directors, London; the Chartered Institute of Directors, Nigeria; the Chartered Institute of Management Consultants and a Certified Management Consultant. He is a Member of the Young Presidents Organization and a member of the Forbes Business Council. His insights received considerable attention when published in the Forbes Africa-Nigeria 60th Anniversary Edition.He is an innovator at heart, driven by his life motto: "A dream without a deadline is a nightmare.” This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
- 15:22Equal Access & Social Inclusion: Nigeria's Unfinished Promise | Kate Okoh-Kpina | TEDxMambillaStIn this thought-provoking journey, Kate explores the importance of gender equity, social inclusion, and legal frameworks that protect the rights of vulnerable groups in Nigeria. Drawing from personal experiences and legal precedents, she sheds light on systemic discrimination, harmful cultural practices, and the urgent need for policy reforms. This talk challenges societal norms and calls for collective action to dismantle biases, ensuring equal access to opportunities for all. Kate Okoh-Kpina is an exceptional legal expert specializing in gender and inclusion. She has a rich background in law shaped by her family’s legacy. She holds an LL.M in International Law from the University College London as a distinguished John Carr scholar. With over 10 years of experience in legal practice and international development, she has been instrumental in designing and implementing reforms in criminal justice and gender.Presently, she leads the gender, diversity, equity, and inclusion secretariat of the GIZ Nigeria & ECOWAS country office. She is an avid reader and prolific writer. Her articles on gender; criminal justice reforms; power and infrastructure; and securities and investments can be found on academia.edu. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
