Environmental Entrepreneurship: Why Action Matters | John Twitchen | TEDxUniversity of Hertfordshire
In a world facing urgent environmental challenges, this talk explores the core ideas behind “Environmental Entrepreneurship and Why Action Speaks Louder Than Words”. It challenges the notion that awareness alone is enough and calls on individuals and businesses to take meaningful, measurable steps toward sustainability. Focusing on the intersection of entrepreneurship and environmental responsibility, this talk presents powerful examples of how innovation can turn waste into opportunity and vision into action. It encourages audiences to move from intention to implementation, showing that the path to sustainability is not just for policymakers or scientists but for everyone willing to solve real-world problems. With a strong emphasis on initiative, accountability, and circular design, this TEDxUniversityofHertfordshire talk is ideal for changemakers, leaders, and those passionate about creating a greener and smarter future. John Twitchen is an environmental entrepreneur, inventor, and communications specialist committed to building a more sustainable society. He is the co-founder of Stuff4Life, an award-winning innovation company focused on transforming polyester waste into new, usable materials. With a background in Environmental Studies and decades of industry expertise, John’s TEDx talk emphasizes the power of entrepreneurship and action in driving real environmental change. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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