7.5 Seconds of Insane Courage | Anuva Kakkar | TEDxIIMBG
In a world driven by AI and digital commerce, Anuva Kakkar takes us back to the raw, unfiltered power of human connection—selling on the streets. Through her journey, she highlights how just 7.5 seconds of courage can change everything, proving that even in the age of automation, boldness and personal touch still matter. Anuva Kakkar is a passionate entrepreneur who turned her love for hot chocolate into a thriving business, redefining India’s hot chocolate experience. Her journey began with a humble setup near a bustling metro station in Gurgaon, where she served each cup to customers. Recognizing the demand for high-quality, indulgent chocolate beverages, she founded Tiggle, a brand committed to delivering rich and authentic hot chocolate.
Tiggle sources premium cocoa from Pollachi, Tamil Nadu, ensuring a superior taste that has won over chocolate lovers across the country. Since 2021, the brand has successfully delivered nearly 200,000 cups across 20,000+ pin codes in India. Anuva’s entrepreneurial vision and dedication to quality earned Tiggle a feature on Shark Tank India Season 3, further solidifying its place in the market.
Through Tiggle, Anuva continues to bring warmth and joy to every cup, making hot chocolate an unforgettable experience. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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