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The Singularity: Necessity & Creation | Shahram Ashrafnia | TEDxUniversity of Tabriz

Are you waiting for the perfect moment or the ideal idea to launch your business? This video challenges the common pitfalls of overthinking and delay, introducing the concept of "Business Singularity." We'll explore why perfectionism can kill your market opportunity and why you don't need to go deep into every single detail. Learn the art of creation and combination, starting simple, improving as you go, and truly understanding what your market needs. Discover how focusing on the essential will help you capture the market and turn ideas into reality. Shahram Ashrafnia is a seasoned professional with over 16 years of experience in the IT and startup sectors. He co-founded the ride-hailing platform Qonqa and played a key role in scaling Go2TR as Traction Manager. He later worked at 2Holding as a Head Hunter, connecting top talent with emerging ventures. With a strong background in marketing, team leadership, and innovation, he continues to support startups through strategic guidance and entrepreneurial insight.With over a decade of experience in startup consulting, organizing innovation-driven events, and leading technology teams, he has consistently played a key role in advancing digital business development across Iran. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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