Importance of Digital Marketing for Start Up Companies | Janmejay Sahu | TEDxVCOE
The talk focuses on how digital marketing is vital for startups as it offers cost-effective, targeted outreach to a global audience. It builds brand visibility, drives website traffic, and converts leads into customers. With tools like social media, SEO, and email marketing, startups can compete with established brands and grow faster in the digital age. Janmejay Sahu is an Indian entrepreneur and author specialising in digital marketing. Currently Pursuing PhD in English Literature. He holds a Master's in English Literature from Berhampur University and a Master's in Journalism and Mass Communication from Madurai Kamaraj University. As the CEO of Rebecca Digital in Mumbai, Sahu offers services in SEO, social media strategies, content marketing, and online advertising. His publications include "Life of a Businessman" and "To Facebook or Not To." "Instapedia" and "Connnectology" This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx
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