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Cold Brew, Criticism, and the Cart That Could | Audrey Finocchiaro | TEDxBrownU

From painting a coffee cart in her parents’ basement to founding The Nitro Bar with over half a million followers, Audrey Finocchiaro’s entrepreneurial journey is anything but ordinary. She shares how vulnerability, grit, and showing up consistently helped her defy expectations, grow a beloved brand, and navigate online criticism. Audrey’s story is an inspiring blueprint for turning passion into purpose—even when the odds (and comments) seem stacked against you. Audrey Finocchiaro is the co-founder and CEO of Nitro Bar, a pioneering coffee company known for its innovative take on coffee. With a passion for entrepreneurship, Audrey built Nitro Bar from the ground up, navigating early challenges like limited funds and social media scrutiny to create a thriving brand. Under her leadership, Nitro Bar has grown rapidly, gaining a loyal following online and a strong presence in the coffee industry. Audrey is committed to fostering a positive company culture, supporting her team, and continuously innovating in the beverage space, all while advocating for mental health and resilience in business. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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