12 Mart 2025 tarihinde "İletişimle Sınırları Kaldır!" temasıyla gerçekleşen TEDxSelçukÜniversitesi etkinliğinde "Anlamı Nasıl Yaratırız?" başlıklı konuşması ile Prof. Dr. Duygu Aydın bizlerleydi. Prof. Dr. Duygu Aydın works at Selçuk University, Faculty of Communication, Department of Advertising. Throughout his career, he has made a great contribution to the communication and advertising industry with his projects, articles and writings. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

This talk explores four qualities that define individuals who create meaningful change—self-discovery, mastery, action, and resourcefulness. Through compelling insights and real-world examples, the speaker breaks down how cultivating these traits empowers individuals to unlock their potential, take decisive steps, and create lasting impact from wherever they are Olayiwola (Layi) Matthew is a management consultant, entrepreneur, and youth mentor with over 20 years of experience in business strategy and leadership. He founded InvoiceFlip.com, a fintech platform revolutionizing supply chain finance, and HeroPlus Consulting, a firm offering hospitality and business advisory services. Through the Heroplus Empowerment Foundation, Layi has empowered urban slum dwellers in Abuja to start cottage businesses and develop life skills for self-reliance. A published author and engaging speaker, Layi addresses over 100 audiences annually, sharing insights on entrepreneurship, leadership, and personal growth. He also contributes to transformative initiatives like the Mastercard Foundation's Transforming Nigerian Youth Project. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx