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in between(邱光隆) | Piper Chiu | TEDxLinkou

以「In Between」為題,探討如何在生活與商業、理性與感性之間取得平衡,展現管理者的哲學思考與文化觀察力。With extensive experience in the retail industry, I founded Simple Mart to redefine convenience and affordability in everyday shopping. Simple Mart’s core mission is to provide consumers with affordable, high-quality essentials close to home. Instead of relying on promotions, we focus on curated selections and a strong private-label strategy to deliver consistent value. Our rapid growth has proven the immense potential of budget-friendly supermarkets in Taiwan. Beyond Simple Mart, I oversee Tomod’s and Simple Mart Plus, expanding into new sectors, including the pet retail industry, to meet evolving consumer demands. My belief is simple: the essence of retail is staying attuned to customers’ needs—observing, adapting, and innovating. For me, business is not about grand theories but practical solutions. As I continue leading Simplemart Retail, my goal remains the same—to make shopping easier, more affordable, and more accessible for everyone. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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