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Building a Brand: Tradition, Science, and Community | Amritha Gaddam | TEDxGRIET

What if the foundation of building a successful brand lies in the power of personal connections? She shares how her family, friends, and native land played crucial roles in the creation of her skincare brand. Her talk highlights the blend of tradition, science, and community support in redefining skincare.Recognized as Business World Young Entrepreneur 2021 and Women Startup Entrepreneur 2022, she was also named to BW 40 Under 40 in 2023. Her leadership and innovative approach continue to redefine the wellness and lifestyle industries. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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