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Homemaker to Digital Star: The Cook With Parul Story | Parul Gupta | TEDxIIMCalcutta

From a small town in Aligarh to becoming one of India’s most admired YouTube creators, this is the remarkable journey of Parul, the creator of "Cook With Parul." In this TEDx Talk at IIM Calcutta, she shares how she transformed challenges into stepping stones, and a simple love for cooking into a powerful digital platform followed by millions. Parul speaks about overcoming fear, rejection, and societal expectations, and how staying true to simplicity, clarity, and authenticity helped her connect with viewers across the globe. Her story is a testament to the power of passion, perseverance, and redefining what “normal” can look like. Parul Gupta is an acclaimed celebrity chef and YouTube personality known for her immensely popular YouTube channel "Cook with Parul". The motto of her channel is 'Simple, Easy & Authentic Recipes'. Forbes India identified Parul as India's biggest, best, and most creative digital creators 2022 across 9 key categories. She was selected in India's Top 100 Digital Stars 2022. She was part of the Nestle Milkmaid Project and was awarded Creators United Global 2023 Food Creator of the Year Award. She has 9.7Mn+ subscribers on her YouTube channel. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx

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